NIATANIAS

Hi, I’m Tania Sarunsiri — a technical and graphic designer based in Bangkok, Thailand.

With over 8 years of experience in technical design for handbags and leather goods, combined with a strong background in graphic and branding design. I specialize in turning creative ideas into production-ready products, balancing aesthetics, function, and manufacturing feasibility.

My career has allowed me to work closely with cross-functional teams—from designers and merchandisers to suppliers and production teams—bringing concepts to life with precision, efficiency, and visual impact. Whether I’m leading a sample team, refining a pattern, or crafting a brand identity, I focus on delivering thoughtful, detail-oriented design solutions that meet both creative and business goals.

Technical designer's portfolios

graphic designer's portfolios

Skills & Strengths

Product Development : Experience in full product lifecycle, from sketch and material selection to prototyping and production hand-off.
Material Expertise : In-depth knowledge of leather, textiles, reinforcements, threads, and trims used in handbag manufacturing.
Technical Communication : Ability to interpret and translate design intent into clear technical specifications and instructions.
Problem Solving : Skilled at identifying and resolving technical issues in sample construction, material application, and production challenges.
Team Leadership : Proven ability to manage and train sample-making teams, ensuring timely delivery and high quality standards.
Costing & Planning : Create detailed cost breakdowns and material usage documentation to support production and sourcing decisions.
Software : Adobe Illustrator, Photoshop, Microsoft Office.
Soft Skills : Organized, adaptable, proactive communicator, and highly responsive to feedback and change.

Education

2007 – 2012

Industrail Design, Faculty of Architecture

Chulalongkorn University, Bangkok, Thailand

Bacherlor of Arts (B.A.), Graphic Design.

2005 – 2007

Triamudom Suksa School, Bangkok, Thailand

Emphasis on Math & Arts.

2003 – 2005

The Demonstration School of Ramkamhaeng University, Bangkok, Thailand

Emphasis on Science & Math.

AWARDS

2009

1st prize Corporate Identity Design for Thai Electronics Publishing Club

by Thai Electronics Publishing Club

1st prize Logo Design for Electricity Generating Authority of Thailand

by Electricity Generating Authority of Thailand

2nd place of Tactus Design Award 2009

by Tactus

Completed the final round of Big Toy Design

by Department of International Trade Promotion, Ministry of Commerce, Thailand

Work Experience

Head of Sample Team / Technical Designer

OCT 2017 – Present

Maxpel.Co.,Ltd ~ Bangkok, Thailand

Lead a cross-functional sample development team responsible for creating high-quality handbags and leathergoods from design concept to final prototype.
Collaborate closely with client-side designers to interpret and refine design briefs, balancing aesthetic goals with production realities.
Assess hand feel, structure, and function to select suitable reinforcements, materials, and construction methods.
Develop technical specification sheets detailing dimensions, stitch types, leather types, thread usage, and color standards.
Conduct material and construction evaluations to support sourcing and supplier selection.
Manage sample timelines, oversee workflow, and ensure samples meet brand standards for design, quality, and workmanship.
Perform cost analysis and calculate material consumption, preparing costing documents for use by production and finance teams.

Freelance Graphic Designer

JUL 2012 – Present

Bangkok, Thailand

Provided a wide range of creative services for clients across various industries, with a strong focus on branding, print design, and digital marketing. Delivered end-to-end design solutions from concept through execution with attention to detail and brand consistency.

Branding & Visual Identity

Logo design and development
Color palette and typography systems
Branding style guides
Business cards and corporate identity materials

Print & Offline Design

Stationery and corporate collateral
Portfolios and presentation materials
Brochures, posters, flyers, and promotional print assets
Packaging design for retail and product launches

Digital & Marketing Design

Website design (UX/UI layout, visual direction)
Social media graphics and content assets
Affiliate banner ads and online campaigns
Digital art direction for branded content

Graphic Designer

JUN 2015 – SEP 2017

Charn Issara Residence Co.,Ltd. ~ Bangkok, Thailand

Developed visual identity and branding materials consistent with the hotel’s premium image.
Designed promotional materials including brochures, posters, menus, and event-related visuals.
Created backdrops and supporting graphic elements for events and special functions.
Oversaw print production and proofing processes to maintain high design standards.
Worked cross-functionally with marketing and events teams to deliver cohesive campaigns.

Graphic Designer

MAY 2013 – MAY 2015

Siam Brands Co.,Ltd. ~ Bangkok, Thailand

Created digital marketing content and affiliate banners for online retail platforms.
Designed and managed layouts and visual elements for e-commerce websites.
Conducted basic product photography and photo retouching for use in digital marketing and online catalogs.
Collaborated with the marketing team to develop visually consistent campaigns across platforms.

Environmental Graphic Designer - Intern

APR 2011 – MAY 2011

G49 Limited ~ Bangkok, Thailand

Supported design team on environmental graphic design projects.
Gained hands-on experience in visual communication and teamwork in a professional setting.

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